02

PrimeFMS Management Platform

A complete solution for fueling and charging stations. Customer interactions and lifecycle management from a single cloud-based platform.

S

Swiss Knife Your Business

PrimeFMS is a Cloud-Based Fuel Management System that utilizes state of the art technology to provide a truly unique dual-purpose FMS System.

Mobile App & Chatbot

Fueling or charging via mobile app or chatbot for seamless customer experience.

Loyalty & Marketing

Integrated loyalty programs, reward points, and targeted marketing campaigns.

Drive Self-Service

Enable fully automated self-service fueling at all your network stations.

Digital Cards

Digital cards for fuel and energy — replace physical fleet cards with virtual ones.

Digital Fuel Tickets

Issue and process digital fuel tickets for prepaid fuel and energy services.

Partner Cooperation

Seamless cooperation with partners and automated clearance processes.

Platform Modules

Comprehensive modules designed to cover every aspect of fuel station management.

Analytics & Reporting

Real-time dashboards, sales data, and volume throughput analytics.

Customer Management

User activation, communication, loyalty bonuses, and promotions.

Station Control

Remote grade changes, price updates, and parameter management.

Security & Compliance

Enterprise-grade security with full audit trails and compliance.

Multi-Site Network

Manage your entire network of stations from a single dashboard.

Payment Processing

Multiple payment methods including mobile, cards, and fleet accounts.

Automation Engine

Automate customer interactions, fuel dispensing, and reporting.

Mobile Integration

Full-featured mobile app for both operators and end customers.

Business Solutions

Tailored solutions for every type of fuel and energy business.

Retail Networks

Transform your retail fuel stations into smart, connected hubs with mobile payments and loyalty programs.

  • Mobile payments
  • Loyalty programs
  • Self-service

Fleet Management

Comprehensive fleet fueling solutions with corporate accounts, limits, and detailed reporting.

  • Corporate accounts
  • Usage limits
  • Fleet reporting

Commercial Depots

Cloud-based management for petroleum depots with remote supervision and automated dispensing.

  • Remote supervision
  • Automated dispensing
  • Inventory tracking

Upgrade Your Existing Dispensers

PrimeFMS allows you to add pay-at-the-pump capability to any existing dispenser — for a fraction of the cost of a new unit. Convert your conventional fuel systems into a 24/7 refueling network.

  • Users gain access within 5 minutes and can buy fuel from any Prime networked site
  • Outdoor payment terminal — sales deposited directly to your account. No cards, tags, or fobs needed.
  • Works with 100+ existing forecourt POS and bowser systems
  • Switch between attended and unattended mode seamlessly
  • No need for paper receipts or EMV upgrade issues
  • One terminal per site or one terminal per dispenser — your choice

Compatible with 20+ Dispenser Brands

BENNET
BLUE SKY
CENSTAR
CFT Clean Fuel
CHANGLONG
COMPAC
GILBARCO
RDR
TOKHEIM
WAYNE
GREENFIELD
HAKO
HITACHI
HONG YANG
IMW
MOTOGAZ
MS GAS
NARA
NUOVA MIGAS
NUOVO PIGNONE

* And many more. Contact us to confirm compatibility with your specific dispenser model.

Complete Platform Modules

PrimeFMS is built on 10 integrated modules — each purpose-built for a specific aspect of fuel station management. Together they form the most comprehensive fuel management platform available.

Loyalty & Rewards

Multifunctional loyalty program with flexible rewards, bonus points, and personalized offers.

Kiosk / Info Panel

Self-service informational kiosk for customer ordering, promotions, and station info.

Point of Sale (POS)

Full POS software for cash desk operations — cash, cards, QR-codes, and e-money.

E-Shop

Online store for fuel, prepaid cards, and supplementary products and services.

Coupons & Certificates

Digital coupons, gift certificates, and prepaid cards to drive repeat visits.

Prepaid Goods & Services

Advance sales of fuel and services using prepaid accounts and digital fuel cards.

Ticket Manager

Manage service tickets, customer requests, and support workflows efficiently.

Info & Communications

Push messages, chatbot, instant messaging, SMS, and email — all in one platform.

Fuel & Energy

Core fuel dispensing, EV charging, corporate accounts, and pump hardware control.

Customer Database

Full CRM covering every stage of the customer lifecycle from acquisition to retention.

Built for Every Station Type

PrimeFMS works seamlessly across all fuel and energy station formats.

Gasoline & Diesel

Traditional fuel stations of any size — from single-site independents to national networks.

Natural Gas Stations

CNG and LNG fueling stations with full pump control and digital payment integration.

Electric Charging

EV charging stations with app-based activation, session monitoring, and digital receipts.

Key Platform Features

Scalability — grow from 1 site to 1,000+
Flexible authentication and authorization
Full scope of CRM and customer database operations
Kiosk, mobile app, e-shop, and omnichannel interactions
Marketing tools: coupons, gift certificates, bonus points, discounts
Communication channels: push, chatbot, SMS, instant messaging, email
No integration with accounting or POS software required
Corporate customers with post-payment fuel accounts
Advance sales and prepaid fuel cards

Solutions for Every Business Type

Whether you sell direct to consumers, operate through a dealer network, or serve enterprise fleets — PrimeFMS has a tailored solution.

B2C

Business to Customer

  • Handling the sales process at cash desk, via Kiosk or e-shop
  • Flexible loyalty program with mobile app, chatbot, and omnichannel mailing
  • Digital coupons, certificates, and prepaid cards for retention
  • Collection of customer reviews and ratings
B2B2C

Business to Business to Customer

  • Multi-level marketing campaigns and cross-marketing
  • Financial clearance with partners and suppliers
  • Rewarding customers for loyalty through distributor and dealer chains
  • Digital coupons, prepaid services, and subscription sales
B2B

Business to Business

  • Coalition loyalty programs — no plastic, no extra equipment, no integration
  • Multilevel schemes for rewarding distributors and dealers
  • Corporate fuel accounts with post-payment and usage limits
  • Sale of Prime services as an optional product to B2B customers

Problems We Help Solve

Every fuel station operator faces the same challenges. PrimeFMS is built to solve them.

How do I make a customer's visit as convenient as possible?

Self-service kiosk, mobile app fueling, contactless payments, and digital receipts — no queuing, no cash desk required.

How do I arrange advance sales of fuel using prepaid cards?

Issue digital fuel cards and prepaid accounts instantly. Customers load credit and draw down at any networked station.

How do I bring customers back and build loyalty?

Automated loyalty programs, personalized push notifications, digital coupons, and targeted marketing campaigns keep customers returning.

How do I sell additional goods and services at the station?

The e-shop and kiosk modules let you sell car wash, convenience items, and services alongside fuel — all in one transaction.

Customer Interactions & Lifecycle

We help you work with customers on every stage of the customer lifecycle — from first visit to long-term loyalty.

01

Acquisition

Attract new customers to your network

02

Data Collection

Capture customer preferences and history

03

Relations

Build trust through personalized service

04

Segmentation

Group customers for targeted campaigns

05

Communication

Engage via push, SMS, chatbot, and email

06

Sales

Convert engagement into repeat purchases

Get In Touch

Have questions about PrimeFMS? We'd love to hear from you.

Prime Fuel Main Office

CEO

Shayne Lowrie

Direct

+1 (587) 599 1542